Join the beta

Private betaNow taking names

Creative direction that moves.

Goffins turns your brand into premium motion ads and keeps your feed alive — with taste, not templates.

Join the waitlistSee how it works
Skinel · Launch filmRendered
  1. Hook00:00–00:02
  2. Show00:02–00:08
  3. Proof00:08–00:12
  4. Close00:12–00:15
  • Creative direction
  • Hook in the first second
  • Product before logo
  • 16:9 at 1920×1080
  • Every call explained
  • A feed that never goes quiet
  • Taste, not templates

01 · The gap

Startups need to look expensive long before they can afford to.

So we built a creative director that works at software speed. Keep scrolling — this is a real cut Goffins directed.

Rendered16:900:20Sound design

PayFlow, move money freely.

A 20-second launch film for a payments brand. Five lines, one idea per beat, cut in 16:9 with sound design — directed end to end by Goffins.

The cut · 5 scenes00:20 · 16:9

02 · How it works

It doesn’t just generate. It directs.

  1. 01Brand memory

    Reads your brand

    Share your site, logo and a few past posts. Goffins learns your type, colour and tone once — and respects them in every frame.

    skinelBrand kit · v1
    • Logo and clear spaceLearned
    • TypefacesLearned
    • Colour paletteLearned
    • Tone of voiceLearning
  2. 02Direction

    Proposes a concept

    One clear idea, storyboarded scene by scene, with the reason behind each call. Push back and it changes course.

    Concept 01“Meet your new morning”
    skinel

    Meet your new morning.

    Hook00:00
    skinel

    The daily glow, bottled.

    skinel
    Show00:02
    skinelskinelskinel

    Cleanse. Treat. Glow.

    Proof00:08
    skinelGlow on your own time.Shop now
    Close00:12
  3. 03Motion

    Renders in widescreen

    Every video comes out in 16:9 at 1920×1080, cut to 6, 15 or 30 seconds. Premium motion is the default output, not an upgrade.

    Rendered00:15 · 16:9 · 1920×1080
  4. 04Presence

    Keeps your feed alive

    A living calendar of posts fills the weeks between launches, so no channel goes quiet.

    Skinel · this week5 posts this week
    • MonMorning routine in 15 secondsLive
    • TueYour skin check-inLive
    • WedLaunch filmScheduled
    • ThuWhy we started SkinelScheduled
    • FriYour shelf, your routineDraft

Every call comes with a reason.

Goffins leads with the decision, then tells you why — naming the scene, the second, the colour. Keep it, or change it in one tap.

03 · Motion

Widescreen, directed.

Every Goffins video renders in 16:9 at 1920×1080 — made for YouTube, your website and the pitch deck. The hook lands in the first second, the product comes before the logo, and one clear call to action holds at the end.

Skinel · Launch film16:91920×1080Rendered

One idea, three lengths

Goffins plans each cut around the same four beats, so a 6-second cutdown still feels like the launch film.

  • 6 seconds00:06 · 16:9

    Cutdown — Pre-roll and quick reminders

    Hook 0–1s · Show 1–4s · Close 4–6s

  • 15 seconds00:15 · 16:9

    Launch — The everyday workhorse

    Hook 0–2s · Show 2–8s · Proof 8–12s · Close 12–15s

  • 30 seconds00:30 · 16:9

    Story — Room for the full story

    Hook 0–3s · Show 3–15s · Proof 15–24s · Close 24–30s

04 · Presence

Your feed, never quiet.

Between launches, Goffins keeps a steady calendar of posts — drafted in your voice, scheduled for your channels, waiting on your sign-off.

SkinelWeek of 13 April
LiveScheduledDraft
  1. Mon13
    00:15
    Live

    Morning routine in 15 seconds

    YouTube · 08:00

  2. Tue14
    00:06
    Live

    Your skin check-in

    Instagram · 18:30

  3. Wed15
    00:30
    Scheduled

    Launch film

    YouTube · 12:00

  4. Thu16
    00:15
    Scheduled

    Why we started Skinel

    LinkedIn · 10:00

  5. Fri17
    00:06
    Draft

    Your shelf, your routine

    X · 17:00

  6. Sat18
    Open slot
  7. Sun19
    Open slot
Director’s note

The weekend is open. I’d suggest a 6-second cutdown of the launch film on Saturday — it keeps Skinel visible without a new shoot.

Named after the Goffin’s cockatoo — the bird that makes its own tools.

Private beta · by invitation

Take the first seat in the director’s chair.

We’re opening Goffins to a small group of founders and lean marketing teams. Tell us about your brand and we’ll be in touch when your seat is ready.

  1. 01

    Early access to the studio

    Storyboards, motion cuts and the content calendar, before anyone else.

  2. 02

    A direct line to the team

    Tell us what to cut, keep or build. Beta feedback shapes the roadmap.

  3. 03

    Seats open in small groups

    We onboard a few brands at a time so every one gets proper attention.

  1. Join the waitlist
  2. We review your brand
  3. Your seat opens

Request a beta seat

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Questions

Before you take a seat.

What is Goffins?

An AI creative director. It reads your brand, proposes a concept, storyboards it, renders premium 16:9 motion ads and keeps a calendar of posts running between launches — explaining each creative call as it goes.

Who is the beta for?

Founders doing brand alongside everything else, lean marketing teams shipping across channels every week, and small studios running several client brands at once.

Which video formats does Goffins render?

For now, every video renders in 16:9 at 1920×1080 — the widescreen format for YouTube, websites, pitch decks and landscape posts. Each idea can be cut to 6, 15 or 30 seconds.

Will it actually look like my brand?

Goffins learns your brand kit once — type, colour, logo and tone of voice — and keeps every frame inside those rules. If a call doesn't feel right, you can change it.

When will I get access?

We're opening seats in small groups. Join the waitlist and we'll email you as soon as yours is ready.